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With rumors swirling for more than a year now, the Aston Martin Lagonda concept-based SUV is being confirmed for production by company chairman and CEO Dr. Ulrich Bez.

The SUV will likely be developed in conjunction with Mercedes-Benz AMG as part of the recent agreement signed by the British automaker and the Stuttgart-based performance arm.

"If you look at how Porsche and Volkswagen worked together to produce two completely different cars, it would be possible to have a similar arrangement with Mercedes so long as our car was clearly and distinctly an Aston Martin," said Bez, adding that the vehicle would be destined for the booming Chinese market.

Autocar says the SUV could be based on the next-generation M-class which should arrive sometime in 2017.



I'm guessing that the Lagonda will be more expensive than the Levante, but similar in price to the Urus. Man this super-luxury SUV segment is getting big fast!
 

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it's crazy to see these super-luxury SUV's pop up, it should hopefully have an impact on lower end SUV's like the Escalade, Infiniti QX80, Lexus LX, etc to become closer to these super-luxury SUV's.
 

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I think that Aston Martin should stick to sports cars. This thing is pretty ugly IMO. Aston Martin's city car did terribly and I can see this following a similar course. Apparently the Lagonda would be focused mainly on China though. Maybe the Chinese are more likely to buy something ridiculous like this. It seems like more of a car that you get driven in, instead of a car that you drive.
 

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I think the Lagonda will be aimed at China mostly. Its not really a competitor to the Levante. Two different types of people would be interested in either one.
 

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I think that you would be likely to see this about as often as you see a Bentley rolling around, and that is if it does well. It is possible it won't sell that well, and then they would be as rare as a unicorn. It will do well in China now though. I bet that they give it a longer wheelbase for China.

Imagine if your mom or dad pulled up to pick you up from soccer practice with this thing. I could only see that happening in Orange County or somewhere similar.
 

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Aston Martin does a good job with design, I doubt the production model will stay true to the concept, the production model will look better.
 

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Aston Martin does a good job with design, I doubt the production model will stay true to the concept, the production model will look better.
I hope so. The Lagonda currently does not look that great. A bit of a toned down design would make the Lagonda a lot nicer. I would choose the Levante over the Lagonda, even if they were the same price.
 

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Aston Martin's generally look good, the Vanquish is one of my favorites.



If the production model ends up being as ugly as the concept, they'll just be sabotaging themselves.
 

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The rear end sort of reminds me of the design language many Rolls Royce vehicles follow, it just has that look to it. Looks more British than Italian.
 
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